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Food & Wine’s Bastille Day Social Media Fail

by admin
 on July 16, 2016
France is in mourning after the awful tragedy that occurred in Nice on the same day as their national Bastille Day celebration. People around the world were devastated, especially with what seems like an unending amount of bad news given preferential treatment in national media outlets. But one thing was for sure – nobody was […]
 

Converting Visitors to Customers

by admin
 on May 13, 2015
You’ve already spent tons of time optimizing your content and driving visitors to your site, but your overall sales and customer engagements remain unaffected. It’s a common problem, and one that occurs all too often when business owners don’t take into account what needs to be done to convert site visitors into customers. Originally posted […]
 

Design Like a Pro: Graphic Design Tools & Resources

by admin
 on May 13, 2015
Some of my favorite design and font tools!   Originally posted 2012-01-13 02:59:48. Republished by Blog Post Promoter
 

Local Search: When Your Business Needs Targeted Visitors

by admin
 on May 13, 2015
Local search, such as Google Places, helps people find you easier if you own a geo-targeted business like a computer repair shop, restaurant, gift store, car repair, etc.
 

Ducks in a Row: How Marketing Wins Sales

by admin
 on May 13, 2015
Marketing can only be effective if you have the skills to close the sale. These resources and articles can help you become better educated so you close more sales without high pressure techniques.   Originally posted 2012-02-13 02:01:25. Republished by Blog Post Promoter
 

Competitive Intelligence: What You Need to Know to Be Competitive

by admin
 on May 13, 2015
Want to know what your competition is doing online? Spy on them ethically to help you get a competitive advantage against them!
 

Identifying Your Target Audience

by admin
 on May 13, 2015
Savvy businesses recognize the importance of knowing how to connect with their target audience.  Without this knowledge it is next to impossible to create the right marketing messages for your brand. Additionally, without knowing who their target audience is, businesses can’t find the sweet spots online where these critical connections “hang out” online. Originally posted […]
 

Driving Traffic to Your Website with SEO

by admin
 on May 13, 2015
Search engine optimization, or the process of making your web pages more visible (and higher ranked) is always evolving. These are some great resources and articles to reference to get you going. You’ll also want to look at some of the other tools we have referenced in other “stories”.  Originally posted 2012-02-13 02:30:19. Republished by […]
 

What the Sinking of the Titanic can teach us about Digital Marketing

by admin
 on May 13, 2015
What the Sinking of the Titanic can teach us about Digital Marketing On April 15, 1912 in the wee morning hours, telegraph offices around the world were abuzz with shocking news: the unsinkable luxury liner Titanic, on its maiden voyage, was sinking in the North Atlantic. But where did this story begin? Just what led […]
 

Must-Have WordPress Plugins

by admin
 on May 13, 2015
Wordpress.org is a great way to build websites. But to expand the functionality you need some killer plugins. The following list represents some of my favorite plugins. Please note that not all of the plugins are free. Some are premium plugins, but they are well worth the price! Have fun!